Cooperative education programs in marketing: A descriptive study

Citation

Brock, J. L., Larson, J. D., Rogers, J. C., & Stull, W. A. (1984). Cooperative education programs in marketing: A descriptive study. Journal of Cooperative Education, 21(1), 1–10.

Authors

James D. Larson at Montana State University James L. Brock at Montana State University John C. Rogers at Montana State University William A. Stull at Utah State University

Related Institutions

Utah State University / Logan / United States of America Montana State University / Bozeman / United States of America

Abstract

A study on the benefits of cooperative education for marketing students. Although positive aspects are encouraging, the study also reveals aspects of marketing co-op programs, which are disappointing.

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